Dodge

Company Name
Dodge Ltd.

Parent Company
Chrysler LLC

Main Business
Manufacture and distributions of vehicles, engines, components and parts.

Company History
In the early 1900s, two bicycle makers were destined to change the auto industry forever-- they were the Dodge brothers, John and Horace.

They began their careers as bicycle machinists in their father's shop in Michigan. Upon moving to Windsor, Ontario, Canada, they adapted their skills to meet the needs of the fledgling automotive industry and found success producing intricate auto parts. It wasn't long before John and Horace came to the attention of Henry Ford.

He was so impressed with the brothers that he offered them one-tenth interest in his new motor car company.

That partnership lasted for the next 12 years. The brothers then split from Ford to pursue their own interests in automobile manufacturing because, at the time, Ford cars were built with virtually all Dodge parts.

When asked why he and his brother wanted to build their own car, John Dodge reportedly said, "Think of all the Ford owners who will someday want an automobile." In 1914, Dodge Brothers, Inc. was formed. In that first year, Dodge introduced the "Old Betsy," a rugged car built for reliability and durability. That year Dodge built a total of 249 new cars.

In 1928, Chrysler acquired the much larger Dodge Brothers, Inc. It continued expanding its line of vehicles, which included the WWII Power Wagon - a vehicle that garnered enough acclaim to continue production a decade after the war.

Through the years, Dodge has led the way with a number of styling and engineering advancements, including the first 140-horsepower "Red Ram" Hemi� V8 engine in the 1953 Coronet. In the 1960s and 1970s Dodge contributed to America's fascination with high-performance "muscle cars" by manufacturing the 505 Charger Daytonas for stock- car racing and as production cars.

Never forgetting the legacy the Dodge Brothers began by constructing durable and powerful cars, Dodge and Chrysler brought the domestic convertible back to the roads in the 80s in the form of the Dodge 400 and the Chrysler Lebaron. In the 90s, the eagerly anticipated Dodge Viper put the muscle back in "muscle cars." All of which soon culminated in the new, aggressive look on the Dodge Ram Pickup, Dodge Dakota and Dodge Durango.

Vehicle Range:
Caliber, Nitro, Avenger

Dodge Models Available in Australia:
Dodge Avenger, Nitro, Caliber

Cars for you involvement:
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